Privacy Policy

1. Introduction

TacRugged ("we," "us," or "our") operates the website located at tacrugged.com (the "Site"). We are committed to protecting the privacy of individuals who interact with our Site. This Privacy Policy explains what information we collect, how we use it, who we share it with, and what rights you have regarding your information.

By using the Site, you agree to the practices described in this Privacy Policy.

2. Information We Collect

Information you provide directly:

When you submit a quote request or contact form on the Site, we collect the information you enter, which may include:

• Full name
• Email address
• Phone number
• Company name
• Project details, equipment descriptions, or other information you choose to include in your message

We do not collect payment information through the Site. All financial transactions, if applicable, are handled separately through our formal quoting and invoicing process.

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Information collected automatically:

When you visit the Site, certain information is collected automatically through cookies and similar technologies, including:

• IP address
• Browser type and version
• Device type and operating system
• Pages visited and time spent on the Site
• Referring URL
• General geographic location (city or region level, derived from IP address)

3. How We Use Your Information

We use the information we collect to:

• Respond to quote requests and inquiries you submit
• Communicate with you about your project requirements, timeline, and next steps
• Manage our client relationships using our CRM platform
• Analyze Site traffic and usage patterns to improve the Site's performance and content
• Comply with applicable legal obligations

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.

4. Third-Party Services

GoHighLevel

We use GoHighLevel as our customer relationship management (CRM) platform. When you submit a form on our Site, your information is transmitted to GoHighLevel and stored within our CRM account. GoHighLevel's privacy practices are governed by their own privacy policy, available at gohighlevel.com.

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Google Analytics

We use Google Analytics to understand how visitors interact with our Site. Google Analytics uses cookies to collect information such as how often users visit the Site, what pages they visit, and what other sites they used prior to arriving. Google Analytics collects only the IP address assigned to you on the date you visit the Site, not your name or other personally identifying information. We do not combine the information collected through Google Analytics with personally identifiable information. Google's privacy practices are governed by their privacy policy, available at policies.google.com/privacy. You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on, available at tools.google.com/dlpage/gaoptout.

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Future Third-Party Advertising Services

We may in the future use additional third-party advertising or tracking services, such as the Facebook Pixel or similar tools. If and when such services are added to the Site, this Privacy Policy will be updated to reflect those practices prior to their implementation.

5. Cookies

Our Site uses cookies — small text files stored on your device — to support analytics and to improve your browsing experience. The cookies we use include:

• Analytics cookies (Google Analytics): Used to collect information about how visitors use the Site
• Functional cookies: Used to support the basic functionality of the Site

Most web browsers allow you to control cookies through their settings preferences. Disabling cookies may affect your ability to use certain features of the Site.

6. Data Retention

We retain personal information you submit through the Site for as long as necessary to respond to your inquiry, manage our client relationship, and comply with our legal obligations. If you would like us to delete your information from our records, please contact us using the information in Section 11.

7. Data Security

We take reasonable technical and organizational measures to protect the personal information we collect from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

8. Children's Privacy

The Site is intended for use by business professionals and is not directed to individuals under the age of 18. We do not knowingly collect personal information from anyone under 18. If you believe we have inadvertently collected information from a minor, please contact us immediately and we will take steps to delete it.

9. California Residents — Your Rights Under the CCPA

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

• Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the purposes for which we use it, and whether we have disclosed it to third parties.
• Right to Delete: You have the right to request that we delete personal information we have collected about you, subject to certain exceptions.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To exercise these rights, contact us at info@tacrugged.com. We will respond to verified requests within 45 days as required by law.

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We do not sell personal information as defined under the CCPA.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make changes, we will update the "Last Updated" date at the top of this policy. We encourage you to review this policy periodically. Continued use of the Site after any update constitutes your acceptance of the revised policy.

11. Contact

If you have questions, concerns, or requests related to this Privacy Policy or your personal information, please contact us:

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TacRugged

Raleigh, North Carolina

Email: info@tacrugged.com